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10th November 2010

Syncapse Appoints David Nelson-Gal Chief Product Officer

TORONTO – November 10, 2010 – Syncapse Corp., a global leader in social media management, today announced that Mr. David Nelson-Gal is joining the company as Chief Product Officer, effective immediately.

David Nelson-Gal brings more than twenty-five years of experience in enterprise software solutions to Syncapse. Formerly a Vice President of Engineering for Sun Microsystems, David has also held executive positions at Good Technology, a mobile software business, SocialiSoft, a provider of online community software, and Interwoven, a web content and document management solutions provider used by some of the top web properties and brands around the world.

In this new role, David will be responsible for leading Syncapse’s product management team and spearheading development of the company’s enterprise-grade software products, recognized by Mashable as being among the top essential social media tools for marketers. In particular, David will lead the development of the Syncapse Platform™, a Software-as-a-Service (SaaS) technology for marketers launched at Ad:Tech New York earlier this month.

QUOTES:
“In a relatively short period of time, Syncapse has become one of the world’s leading providers of social software solutions for global brand marketers,” said David Nelson-Gal, Chief Product Officer, Syncapse. “With the increasing complexity of undertaking global social media campaigns, I anticipate demand for technologies like the Syncapse Platform™ to grow I look forward to staying at the cutting edge of this industry with the team at Syncapse.”

“David’s appointment symbolizes our commitment to ensuring that the Syncapse Platform™ is the software solution of choice for global marketers,” said Michael Scissons, President and CEO, Syncapse. “David’s experience leading high performance teams and products will contribute to our depth and breadth of experience in providing social media marketing technology to enterprise clients.”

About Syncapse Corp.
Founded in 2007, Syncapse Corp. has quickly become a global technology leader in social media management by delivering solutions that empower brands and agencies to build, manage and measure their digital customer relationships. A member of Facebook’s Preferred Developer Consultant program, the Syncapse Platform™ has connected brands with over 100 million consumers globally, delivered tens of millions of dollars in earned media value and has been recognized as one of the top social technology providers for brand marketers. In 2010, Syncapse was named to PROFIT Magazine’s HOT 50 Emerging Growth Companies and Deloitte’s Tech Fast-50 Companies-to-Watch. The Company was winner in the Emerging Entrepreneur category in the Ernst & Young Entrepreneur of the Year® Awards and was recognized as one of North America’s 50 Most Engaged Workplaces. Syncapse employs 140 passionate social technology practitioners in Toronto, New York, London and Portland.

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