Syncapse Industry Marketing Solutions
Syncapse is a technology-enabled services company that uses social media data to achieve smarter marketing for the world’s most valuable brands. Anheuser-Busch InBev, Coca-Cola, Diageo, L’Oréal, Reckitt Benckiser and others turn to Syncapse to understand their customer needs and improve performance.
We distill the fire hose of social media data into actionable consumer segments, and our output is custom-tailored to each brand through consulting services. This is Audience Relationship Management™ (ARM) in action.
- Understand the segments that comprise your social audience and which ones really matter.
- Enrich your target customer profiles with real social behaviors, interests and connections.
- Reveal how different consumer segments engage with known and unknown competitors.
- Know the drivers that change relationships with your audience and contribute to greater brand health.
- Migrate key segments, stemming the tide of social defectors, and shifting potential value to higher value segments.
- Track campaign conversions across digital properties and optimize paid and owned content against audience segments.
- Programmatically manage audience lifecycle through owned and paid media channels.
- Use advanced audience engagement analysis to understand social segments and content effectiveness.
- Augment existing CRM data and marketing programs with social intelligence.
Syncapse Founder & CEO Michael Scissons discusses the Syncapse Audience Relationship Management methodology.
Syncapse Marketing Solutions enable smarter marketing for brands across all industries. Find out how your brand can benefit.
Take advantage of Syncapse proprietary research and analysis to better inform your brand on the industry’s most pressing discussions.
Stay up to date on the latest industry trends and strategic advice via the Syncapse Blog.
Contact us to learn how Syncapse connects social marketing to brand impact.